Tag Archive: IP Litigation

CHINA: Naming Rights and Trademarks Disputes between Michael Jordan and Qiaodan Sports

After two decades on the basketball court, Michael Jordan, one the greatest basketball players of all time, is currently learning the rules of defence and offence in a different game: the Chinese legal system.  Qiaodan Sports Company Limited (“Qiaodan Sports“), a Chinese sportswear company, are throwing their legal dispute with him back into his court.

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