Maand archief: mei 2016

New EU trademark rules in the fight against counterfeit – grab the momentum

When taking action against illegal fake goods, you are no longer limited to goods destined for the EU. The new EU trademark rules introduce the right to take action against all goods at EU borders even when they are in transit (Article 9(4) of Regulation (EU) 2015/2424, and article 10(4) of Directive (EU) 2015/2436). Counterfeit …

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Transactions in the retail and fashion industry: keeping your brand in shape

While the fashion and retail industry tries to keep up with the pace of the global digital evolution and changing consumer needs, brands need to stay in shape for possible investment or takeover. Profitability is usually the primary objective when buying a fashion business; however, there are several other crucial factors that a buyer or …

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