Our team is frequently dealing with issues relating to illicit parallel import. Illicit parallel trade greatly affects the sales figures and pricing strategy of trademark owners. Therefore, trademark owners more and more use their trademark rights to control the first introduction of their products on the EU market. As an introduction to parallel trade, the possibilities it offers for trademark owners and the recent developments in this turbulent field of law, I will post a triptych on the topic on this blog. Today part I.
Anne Voerman focuses on intellectual property, advertisement and media law with a focus on the sectors fashion, retail and design and consumer goods. She is a strategic partner for her clients in the development and implementation of (international) anti-counterfeit strategies and in taking legal action against parallel trade and counterfeit including protective measures such as stock and evidentiary seizures.