{"id":5000,"date":"2024-10-01T11:20:01","date_gmt":"2024-10-01T09:20:01","guid":{"rendered":"https:\/\/blogs.dlapiper.com\/advocatus\/?p=5000"},"modified":"2024-10-01T14:17:07","modified_gmt":"2024-10-01T12:17:07","slug":"az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol","status":"publish","type":"post","link":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/","title":{"rendered":"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
Kor\u00e1bban tiszt\u00e1zatlan k\u00e9rd\u00e9sben adott ir\u00e1nymutat\u00e1st az Eur\u00f3pai B\u00edr\u00f3s\u00e1g a fogyaszt\u00f3i \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek megjel\u00f6l\u00e9s\u00e9re haszn\u00e1lhat\u00f3 marketing megold\u00e1sokra vonatkoz\u00f3an. A C-330\/23 sz., Aldi S\u00fcd \u00fcgyben 2024. szeptember 26-\u00e1n hozott kimondta: az \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek felt\u00fcntet\u00e9sekor az el\u0151z\u0151 30 napban alkalmazott legalacsonyabb \u00e1r a viszony\u00edt\u00e1si pont, egy\u00e9b, ann\u00e1l magasabb \u00e1rak nem jelen\u00edthet\u0151ek meg az \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek hivatkoz\u00e1si alapjak\u00e9nt.<\/strong><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

A fogyaszt\u00f3i \u00e1rak cs\u00f6kkent\u00e9s\u00e9nek m\u00e9rt\u00e9ke jelent\u0151s hat\u00e1st gyakorolhat a fogyaszt\u00f3i d\u00f6nt\u00e9shozatalra, hiszen min\u00e9l nagyobb a megjel\u00f6lt cs\u00f6kkent\u00e9s, ann\u00e1l jobban k\u00e9pes a fogyaszt\u00f3 figyelm\u00e9t felkelteni, v\u00e1s\u00e1rl\u00e1sra \u00f6szt\u00f6n\u00f6zni.\u00a0<\/p>

A Gazdas\u00e1gi Versenyhivatal kor\u00e1bbi gyakorlata megt\u00e9veszt\u0151nek tartotta, ha a fogyaszt\u00f3 nem jut hozz\u00e1 a kereskedelmi kommunik\u00e1ci\u00f3ban felt\u00fcntetett \u00e1rcs\u00f6kkent\u00e9shez, mert a kor\u00e1bbi magasabb \u00e1rat a v\u00e1llalkoz\u00e1s val\u00f3j\u00e1ban nem alkalmazta, azt form\u00e1lisan alkalmazta, az t\u00e9nylegesen nem \u00e9rv\u00e9nyes\u00fclt, vagy azt csak kiv\u00e9telesen, \u00e1tmeneti jelleggel alkalmazta, \u00e9s \u00edgy az nem volt a kor\u00e1bbi id\u0151szak jellemz\u0151 \u00e1r\u00e1nak tekinthet\u0151 (l\u00e1sd Vj-162\/2008. sz. d\u00f6nt\u00e9s).<\/p>

A 98\/6\/EK eur\u00f3pai parlamenti \u00e9s tan\u00e1csi ir\u00e1nyelv 2019-es m\u00f3dos\u00edt\u00e1sa el\u0151\u00edrta, hogy az \u00e1rcs\u00f6kkent\u00e9s bejelent\u00e9se eset\u00e9ben meg kell jel\u00f6lni a kor\u00e1bbi, a keresked\u0151 \u00e1ltal az \u00e1rcs\u00f6kkent\u00e9st megel\u0151z\u0151en, meghat\u00e1rozott ideig, de legal\u00e1bb 30 napig alkalmazott \u00e1rat (“kor\u00e1bbi \u00e1r”). Ezt az ir\u00e1nyelvi rendelkez\u00e9st a hazai jogba a 4\/2009. (I.30.) NFGM-SZMM rendelet m\u00f3dos\u00edt\u00e1sa \u00fcltette \u00e1t.<\/p>

Az el\u0151zetes d\u00f6nt\u00e9shozatal keret\u00e9ben az Eur\u00f3pai B\u00edr\u00f3s\u00e1g el\u00e9 utalt, az Aldi S\u00fcd kereskedelmi kommunik\u00e1ci\u00f3s gyakorlata kapcs\u00e1n felmer\u00fclt k\u00e9rd\u00e9s az volt, hogy az \u00e1rcs\u00f6kkent\u00e9s megjel\u00f6lt m\u00e9rt\u00e9ke kiz\u00e1r\u00f3lag az el\u0151z\u0151 30 napban alkalmazott legalacsonyabb \u00e1rral \u00e1llhat \u00f6sszehasonl\u00edt\u00e1sban, vagy elegend\u0151 az is, ha ezt az \u00e1rat ugyan a keresked\u0151 megjel\u00f6li, de mag\u00e1t az \u00e1rcs\u00f6kkent\u00e9st nem ahhoz viszony\u00edtottan hat\u00e1rozza meg. Ezt az \u00edt\u00e9letben az al\u00e1bbi \u00e1bra szeml\u00e9lteti:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Az Eur\u00f3pai B\u00edr\u00f3s\u00e1g szerint az ir\u00e1nyelv c\u00e9lja, hogy a fogyaszt\u00f3k t\u00e1j\u00e9kozott d\u00f6nt\u00e9seket hozzanak, amihez biztos\u00edtani kell az \u00e1tl\u00e1that\u00f3 \u00e9s egys\u00e9ges t\u00e1j\u00e9koztat\u00e1st. Az elad\u00e1si \u00e1raknak ez\u00e9rt egy\u00e9rtelm\u0171nek, k\u00f6nnyen beazonos\u00edthat\u00f3nak \u00e9s tiszt\u00e1n olvashat\u00f3nak kell lenni\u00fck.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Az \u00edt\u00e9let alapj\u00e1n, ha a kommunik\u00e1ci\u00f3 az \u00e1rcs\u00f6kkent\u00e9st az ir\u00e1nyelvben meghat\u00e1rozott “kor\u00e1bbi \u00e1rt\u00f3l” elt\u00e9r\u0151 \u00e1rhoz viszony\u00edtja, akkor al\u00e1\u00e1ssa ezeket a c\u00e9lokat, mivel a fogyaszt\u00f3 sz\u00e1m\u00e1ra nem lesz egy\u00e9rtelm\u0171 a sz\u00e1m\u00edt\u00e1s m\u00f3dja. Kifejezetten c\u00e9lja az ir\u00e1nyelvnek az, hogy megakad\u00e1lyozza a nem val\u00f3s \u00e1rakkal val\u00f3 \u00f6sszevet\u00e9st, vagy egy\u00e9bk\u00e9nt az egy\u00e9rtelm\u0171 t\u00e1j\u00e9koztat\u00e1st megker\u00fcl\u00e9s\u00e9t.<\/p>

Mindennek alapj\u00e1n az Eur\u00f3pai B\u00edr\u00f3s\u00e1g szerint a keresked\u0151 \u00e1ltal valamely term\u00e9k sz\u00e1zal\u00e9kos form\u00e1ban vagy a bejelentett \u00e1r el\u0151ny\u00f6s jelleg\u00e9nek hangs\u00falyoz\u00e1s\u00e1ra ir\u00e1nyul\u00f3 rekl\u00e1msz\u00f6veg form\u00e1j\u00e1ban bejelentett \u00e1rcs\u00f6kkent\u00e9s\u00e9t az ir\u00e1nyelv szerinti \u201ekor\u00e1bbi \u00e1r\u201d alapj\u00e1n, azaz az el\u0151z\u0151 legal\u00e1bb 30 napban alkalmazott legalacsonyabb \u00e1rhoz k\u00e9pest kell meghat\u00e1rozni.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Szerz\u0151: Cs\u00e9pai Bal\u00e1zs<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\"Cs\u00e9pai\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\tCs\u00e9pai Bal\u00e1zs*\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\u00dcgyv\u00e9d,

Senior Associate\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\tCs\u00e9pai Bal\u00e1zs\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\tBal\u00e1zs 20 \u00e9ve foglalkozik versenyjoggal. Dolgozott a Nemzeti Versenyhat\u00f3s\u00e1gn\u00e1l, majd az OECD Competition Division munkat\u00e1rsak\u00e9nt. 2009-t\u0151l 4 \u00e9vig az Eur\u00f3pai Bizotts\u00e1g Kartell Igazgat\u00f3s\u00e1g\u00e1nak munkat\u00e1rsak\u00e9nt r\u00e9szt vett az LCD panel, a Smart Card Chips \u00e9s a tengeri g\u00e9pj\u00e1rm\u0171 sz\u00e1ll\u00edt\u00e1si kartellek vizsg\u00e1lat\u00e1ban. A nemzeti versenyhat\u00f3s\u00e1gt\u00f3l az Antitr\u00f6szt Iroda helyettes vezet\u0151jek\u00e9nt \u00e9s a Kartellvizsg\u00e1lati Csoport vezet\u0151jek\u00e9nt k\u00f6sz\u00f6nt el. 2015 \u00f3ta \u00fcgyv\u00e9dk\u00e9nt dolgozik, a versenyjog mellett a k\u00f6zbeszerz\u00e9si jog, a fogyaszt\u00f3v\u00e9delem, az utaz\u00e1si jog \u00e9s kereskedelmi jogi ter\u00fcleteken. \t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tE-mailt k\u00fcld\u00f6k\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

K\u00e9rd\u00e9se van? Keressen minket bizalommal!<\/b><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tKapcsolatfelv\u00e9tel<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

K\u00f6vesse LinkedIn oldalunkat!<\/b><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tDLA Piper Hungary<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Tov\u00e1bbi tartalmaink versenyjogi t\u00e9m\u00e1ban<\/strong><\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t
\"adv_article\"<\/div><\/a>\n\t\t\t\t
Versenyjog | Competition<\/div>\n\t\t\t\t
\n\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t

\n\t\t\t\n\t\t\t\tFrom membership to partnership: The future of EU\u2013UK Competition Law cooperation\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t

This article provides an overview of the negotiation process and highlights the significance of the framework now nearing completion.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tTov\u00e1bb \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tDLA Piper\t\t<\/span>\n\t\t\t\t\n\t\t\t2025-08-28\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t
\"disztribucios-szerzodes\"<\/div><\/a>\n\t\t\t\t
Versenyjog | Competition<\/div>\n\t\t\t\t
\n\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t

\n\t\t\t\n\t\t\t\tMit ellen\u0151rizzek a kiz\u00e1r\u00f3lagos disztrib\u00faci\u00f3s szerz\u0151d\u00e9semben? Az Eur\u00f3pai B\u00edr\u00f3s\u00e1g \u00e9rtelmezte a vonatkoz\u00f3 versenyjogi mentes\u00fcl\u00e9s alkalmazhat\u00f3s\u00e1g\u00e1nak felt\u00e9teleit (C-581\/23 Beevers Kaas \u00fcgy)\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t

Az EUB d\u00f6nt\u00e9s\u00e9r\u0151l \u00e9s a disztrib\u00fatork\u00e9nt, valamint gy\u00e1rt\u00f3k\u00e9nt ellen\u0151rizend\u0151 szerz\u0151d\u00e9ses elemekr\u0151l Cs\u00e9pai Bal\u00e1zs k\u00e9sz\u00edtett \u00f6sszefoglal\u00f3t.<\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tTov\u00e1bb \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tDLA Piper Competition Budapest\t\t<\/span>\n\t\t\t\t\n\t\t\t2025-05-12\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t
\"\"<\/div><\/a>\n\t\t\t\t
Versenyjog | Competition<\/div>\n\t\t\t\t
\n\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t

\n\t\t\t\n\t\t\t\tAz EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t
\n\t\t\t

Kor\u00e1bban tiszt\u00e1zatlan k\u00e9rd\u00e9sben adott ir\u00e1nymutat\u00e1st az Eur\u00f3pai B\u00edr\u00f3s\u00e1g a fogyaszt\u00f3i \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek megjel\u00f6l\u00e9s\u00e9re haszn\u00e1lhat\u00f3 marketing megold\u00e1sokra vonatkoz\u00f3an. <\/p>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\tTov\u00e1bb \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\n\t\t\tDLA Piper Competition Budapest\t\t<\/span>\n\t\t\t\t\n\t\t\t2024-10-01\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Kor\u00e1bban tiszt\u00e1zatlan k\u00e9rd\u00e9sben adott ir\u00e1nymutat\u00e1st az Eur\u00f3pai B\u00edr\u00f3s\u00e1g a fogyaszt\u00f3i \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek megjel\u00f6l\u00e9s\u00e9re haszn\u00e1lhat\u00f3 marketing megold\u00e1sokra vonatkoz\u00f3an. <\/p>\n","protected":false},"author":781,"featured_media":5003,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[393],"tags":[1483,674],"coauthors":[1323],"class_list":["post-5000","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-versenyjog","tag-arcsokkentes","tag-eub"],"yoast_head":"\nAz EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l<\/title>\n<meta name=\"description\" content=\"Kor\u00e1bban tiszt\u00e1zatlan k\u00e9rd\u00e9sben adott ir\u00e1nymutat\u00e1st az Eur\u00f3pai B\u00edr\u00f3s\u00e1g a fogyaszt\u00f3i \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek megjel\u00f6l\u00e9s\u00e9re haszn\u00e1lhat\u00f3 marketing megold\u00e1sokra vonatkoz\u00f3an.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l\" \/>\n<meta property=\"og:description\" content=\"Kor\u00e1bban tiszt\u00e1zatlan k\u00e9rd\u00e9sben adott ir\u00e1nymutat\u00e1st az Eur\u00f3pai B\u00edr\u00f3s\u00e1g a fogyaszt\u00f3i \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek megjel\u00f6l\u00e9s\u00e9re haszn\u00e1lhat\u00f3 marketing megold\u00e1sokra vonatkoz\u00f3an.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/\" \/>\n<meta property=\"og:site_name\" content=\"Advocatus\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-01T09:20:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-01T12:17:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"DLA Piper Competition Budapest\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"DLA Piper Competition Budapest\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/\"},\"author\":{\"name\":\"DLA Piper Competition Budapest\",\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/#\/schema\/person\/31cbcb030842471917f8ce19ed4f7bc5\"},\"headline\":\"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l\",\"datePublished\":\"2024-10-01T09:20:01+00:00\",\"dateModified\":\"2024-10-01T12:17:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/\"},\"wordCount\":784,\"publisher\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/#organization\"},\"image\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg\",\"keywords\":[\"\u00e1rcs\u00f6kkent\u00e9s\",\"EUB\"],\"articleSection\":[\"Versenyjog | Competition\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/\",\"url\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/\",\"name\":\"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg\",\"datePublished\":\"2024-10-01T09:20:01+00:00\",\"dateModified\":\"2024-10-01T12:17:07+00:00\",\"description\":\"Kor\u00e1bban tiszt\u00e1zatlan k\u00e9rd\u00e9sben adott ir\u00e1nymutat\u00e1st az Eur\u00f3pai B\u00edr\u00f3s\u00e1g a fogyaszt\u00f3i \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek megjel\u00f6l\u00e9s\u00e9re haszn\u00e1lhat\u00f3 marketing megold\u00e1sokra vonatkoz\u00f3an.\",\"breadcrumb\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#primaryimage\",\"url\":\"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg\",\"contentUrl\":\"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg\",\"width\":1200,\"height\":300},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blogs.dlapiper.com\/advocatus\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/#website\",\"url\":\"https:\/\/blogs.dlapiper.com\/advocatus\/\",\"name\":\"Advocatus\",\"description\":\"A DLA Piper Jogi Blogja\",\"publisher\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blogs.dlapiper.com\/advocatus\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/#organization\",\"name\":\"Advocatus\",\"url\":\"https:\/\/blogs.dlapiper.com\/advocatus\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2019\/06\/cropped-logo-144-1.png\",\"contentUrl\":\"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2019\/06\/cropped-logo-144-1.png\",\"width\":223,\"height\":130,\"caption\":\"Advocatus\"},\"image\":{\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/showcase\/dla-piper-hungary\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/blogs.dlapiper.com\/advocatus\/#\/schema\/person\/31cbcb030842471917f8ce19ed4f7bc5\",\"name\":\"DLA Piper Competition Budapest\",\"url\":\"https:\/\/blogs.dlapiper.com\/advocatus\/author\/dlapipercompetitionbudapest\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l","description":"Kor\u00e1bban tiszt\u00e1zatlan k\u00e9rd\u00e9sben adott ir\u00e1nymutat\u00e1st az Eur\u00f3pai B\u00edr\u00f3s\u00e1g a fogyaszt\u00f3i \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek megjel\u00f6l\u00e9s\u00e9re haszn\u00e1lhat\u00f3 marketing megold\u00e1sokra vonatkoz\u00f3an.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/","og_locale":"en_GB","og_type":"article","og_title":"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l","og_description":"Kor\u00e1bban tiszt\u00e1zatlan k\u00e9rd\u00e9sben adott ir\u00e1nymutat\u00e1st az Eur\u00f3pai B\u00edr\u00f3s\u00e1g a fogyaszt\u00f3i \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek megjel\u00f6l\u00e9s\u00e9re haszn\u00e1lhat\u00f3 marketing megold\u00e1sokra vonatkoz\u00f3an.","og_url":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/","og_site_name":"Advocatus","article_published_time":"2024-10-01T09:20:01+00:00","article_modified_time":"2024-10-01T12:17:07+00:00","og_image":[{"width":1200,"height":300,"url":"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg","type":"image\/jpeg"}],"author":"DLA Piper Competition Budapest","twitter_card":"summary_large_image","twitter_misc":{"Written by":"DLA Piper Competition Budapest","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#article","isPartOf":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/"},"author":{"name":"DLA Piper Competition Budapest","@id":"https:\/\/blogs.dlapiper.com\/advocatus\/#\/schema\/person\/31cbcb030842471917f8ce19ed4f7bc5"},"headline":"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l","datePublished":"2024-10-01T09:20:01+00:00","dateModified":"2024-10-01T12:17:07+00:00","mainEntityOfPage":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/"},"wordCount":784,"publisher":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/#organization"},"image":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#primaryimage"},"thumbnailUrl":"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg","keywords":["\u00e1rcs\u00f6kkent\u00e9s","EUB"],"articleSection":["Versenyjog | Competition"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/","url":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/","name":"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l","isPartOf":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#primaryimage"},"image":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#primaryimage"},"thumbnailUrl":"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg","datePublished":"2024-10-01T09:20:01+00:00","dateModified":"2024-10-01T12:17:07+00:00","description":"Kor\u00e1bban tiszt\u00e1zatlan k\u00e9rd\u00e9sben adott ir\u00e1nymutat\u00e1st az Eur\u00f3pai B\u00edr\u00f3s\u00e1g a fogyaszt\u00f3i \u00e1rcs\u00f6kkent\u00e9s m\u00e9rt\u00e9k\u00e9nek megjel\u00f6l\u00e9s\u00e9re haszn\u00e1lhat\u00f3 marketing megold\u00e1sokra vonatkoz\u00f3an.","breadcrumb":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#primaryimage","url":"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg","contentUrl":"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2024\/10\/2149565242-1-1.jpg","width":1200,"height":300},{"@type":"BreadcrumbList","@id":"https:\/\/blogs.dlapiper.com\/advocatus\/2024\/10\/az-eub-uj-itelete-az-arcsokkentes-kommunikaciojarol\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blogs.dlapiper.com\/advocatus\/"},{"@type":"ListItem","position":2,"name":"Az EUB \u00faj \u00edt\u00e9lete az \u00e1rcs\u00f6kkent\u00e9s kommunik\u00e1ci\u00f3j\u00e1r\u00f3l"}]},{"@type":"WebSite","@id":"https:\/\/blogs.dlapiper.com\/advocatus\/#website","url":"https:\/\/blogs.dlapiper.com\/advocatus\/","name":"Advocatus","description":"A DLA Piper Jogi Blogja","publisher":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blogs.dlapiper.com\/advocatus\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/blogs.dlapiper.com\/advocatus\/#organization","name":"Advocatus","url":"https:\/\/blogs.dlapiper.com\/advocatus\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/blogs.dlapiper.com\/advocatus\/#\/schema\/logo\/image\/","url":"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2019\/06\/cropped-logo-144-1.png","contentUrl":"https:\/\/blogs.dlapiper.com\/advocatus\/files\/2019\/06\/cropped-logo-144-1.png","width":223,"height":130,"caption":"Advocatus"},"image":{"@id":"https:\/\/blogs.dlapiper.com\/advocatus\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/showcase\/dla-piper-hungary\/"]},{"@type":"Person","@id":"https:\/\/blogs.dlapiper.com\/advocatus\/#\/schema\/person\/31cbcb030842471917f8ce19ed4f7bc5","name":"DLA Piper Competition Budapest","url":"https:\/\/blogs.dlapiper.com\/advocatus\/author\/dlapipercompetitionbudapest\/"}]}},"_links":{"self":[{"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/posts\/5000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/users\/781"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/comments?post=5000"}],"version-history":[{"count":0,"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/posts\/5000\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/media\/5003"}],"wp:attachment":[{"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/media?parent=5000"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/categories?post=5000"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/tags?post=5000"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/blogs.dlapiper.com\/advocatus\/wp-json\/wp\/v2\/coauthors?post=5000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}