Category Archive: Advertising

ITALY – Pisa Internet Festival – the Future of Copyright

News from the Pisa Internet Festival. Copyright, Data Protection, Internet of Things, ICT and artificial intelligence… are joining together in Pisa this week-end. Share this

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2015/10/italy-pisa-internet-festival-the-future-of-copyright/

China – Register Your Trademarks in Chinese Now: Lessons from Michael Jordan’s Defeat in Trademarks Combat against Qiaodan Sports

After two decades on the basketball court, Michael Jordan, one the greatest basketball players of all time, is currently learning the rules of defence and offence in a different game: the Chinese legal system.  Qiaodan Sports Company Limited (“Qiaodan Sports“), a Chinese sportswear company, are throwing their legal dispute with him back into his court.  …

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2015/09/china-register-your-trademarks-in-chinese-now-lessons-from-michael-jordans-defeat-in-trademarks-combat-against-qiaodan-sports/

AUSTRALIA: Review of Interactive Gambling Act & In-Play Betting

The Australian Government has commissioned a review of Australia’s online gambling laws. The review will be led by Social Services Minister Scott Morrison and focus on the Interactive Gambling Act 2001 (Cth). The terms of reference for the review have not been finalised but the review will examine topics such as live-sports betting, the regulation …

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2015/09/australia-review-of-interactive-gambling-act-in-play-betting/

USA: NBA and Nike announce global partnership

The National Basketball Association (NBA) and Nike announced an exclusive eight-year global merchandise and marketing partnership, making Nike the official oncourt apparel provider from the 2017-18 NBA season. The deal is reportedly worth US$1 billion. The deal will also see Nike as the marketing partner for the NBA Development League. Share this

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2015/06/usa-nba-and-nike-announce-global-partnership/

UK: Tweaks to Rules on Sales Promotions and Competitions

By Jack Randles and John Wilks  The UK’s Committee of Advertising Practice (“CAP”) has introduced changes to the provisions of its advertising code which deal with the running of sales promotions, including prize promotions. The full regulatory statement explaining and setting out the changes is here. The amendments to Chapter 8 of the CAP Code …

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2015/05/uk-tweaks-to-rules-on-sales-promotions-and-competitions/

ITALY: Specialization Course on “New Technologies and Media Laws” – Join us!

Join us at the Specialization Course on “New Technologies and Media Laws” at the University of Milan. The registration for the new (and revised) edition of the Specialization Course is now open until 15 February 2015. Share this

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2015/01/italy-specialization-course-on-new-technologies-and-media-laws-join-us/

Main giveaways from our “Second Screen” webinar

No doubt, Second Screen, Social TV and other enhanced broadcasting applications are increasingly popular. Here are some giveaways from our “Second Screen” webinar. Share this

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2014/11/main-giveaways-from-our-second-screen-webinar/

GB: ASA publishes new report on gambling advertising

The Advertising Standards Authority (ASA), the UK’s advertising watchdog, has published a report into its application of the UK advertising codes to gambling advertising.  In its assessment of the increasing number of cases against gambling adverts, the ASA has, among other things, called for “continuing scrutiny” of free bets and other promotional offers. The ASA …

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2014/10/gb-asa-publishes-new-report-on-gambling-advertising/

Join us – Media & Entertainment Webinars – “Second Screen” – Tuesday 28 October @3:00 PM GMT (4:00 PM CET)

Join us on Tuesday 28 October from 4:00 PM to 5:00 PM CET, for a new session of our free Media & Entertainment Webinars. This session will focus on “Second Screen”. Second Screen, Social TV and other enhanced broadcasting applications have become increasingly popular. They are changing the Media & Entertainment market, introducing new measurement …

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2014/10/join-us-media-entertainment-webinars-second-screen-tuesday-28-october-300-pm-gmt-400-pm-cet/

China – Guidelines for Developing Sports into RMB-5-trillion-per-annum Sector – Tax Cuts for High-tech Sports Enterprises

By Ann Cheung Yesterday (20 October 2014), as part of its agenda for boosting employment, domestic consumption and other areas of the Chinese economy, China’s Cabinet, the State Council, issued new guidelines 《国务院关于加快发展体育产业促进体育消费的若干意见》 (国发〔2014〕46号) (the “Guidelines“) to enhance the country’s fast-growing sports industry.  The Guidelines aim to grow output of China’s sports sector from 0.6% …

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Permanent link to this article: http://blogs.dlapiper.com/mediaandsport/2014/10/china-guidelines-for-developing-sports-into-rmb-5-trillion-per-annum-sector-tax-cuts-for-high-tech-sports-enterprises/

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